Meet the SoulFire Coaches
A collective of purpose-driven leaders dedicated to helping you grow with clarity, confidence, and impact.
Cristina Easterling Hawley
Cristina Easterling Hawley is a purpose-driven leadership coach who blends years of corporate experience with a heart for helping others align their work and life with their values.
With over a decade of leadership in pharmacy, healthcare, and business operations, she brings both strategy and compassion to every conversation.
Coaching Expertise:
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Leadership development and career alignment
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Navigating organizational change and scaling businesses
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Building self-awareness, resilience, and authentic influence
Alex Widener
Alex Widener is a purpose-driven career and leadership coach who helps educators and professionals rediscover confidence, clarity, and direction in their work. With over 15 years of experience in higher education, career advising, and leadership development, she brings a deep understanding of the skills, pressures, and strengths that come with careers in education.
Alex supports anyone navigating a new career path, but holds a special place for educators who are exploring what’s next. Whether that means reimagining their role within education or translating their experience into new career paths that better align with who they are becoming. Her approach blends practical strategy with thoughtful reflection, helping clients move forward with clarity rather than urgency.
Coaching Expertise:
Career storytelling (résumés, cover letters, LinkedIn)
Skill translation for educators exploring new roles
Career alignment and leadership coaching
Ashley Zebley
Ashley Zebley is an executive coach and leadership mentor who helps individuals navigate challenge and lead with confidence, clarity, and purpose. With more than a decade of experience leading teams and complex, enterprise-scale programs at a Fortune 1 company, she brings a grounded blend of strategic rigor and human-centered leadership to her work, supporting leaders in environments marked by complexity and change.
Beyond her corporate career, Ashley is a national advocate for women in the bleeding disorders community, contributing to policy advocacy, peer support, and awareness initiatives that inspire resilience and hope. At the heart of her coaching is a passion for partnering with those who have faced adversity, self-doubt, or systemic barriers, and individuals with an unyielding drive to grow. She believes that with the right support, people can reclaim their narrative, step into their potential, and lead with lasting impact.
Coaching Expertise:
Developing confidence
Navigating difficult conversations with clarity and care
Cultivating self-awareness for growth and alignment